Not the goal, but the means

It is tempting to be dazzled by a product or service. Of how it looks, how it was made or what it can do. At the same time, one has to remember that the goal is never to buy that product or service. They are just means of achieving the goals one has set - as a private person or company. But it is also important to acknowledge all the emotions involved when buying something - either for themselves or for the organization.

Are graduated from the University of Oslo, where he co-founded Studentportalen in 2012 and has worked for Making Waves, Sockless and Differ among others and joined Solv early, 2020.

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Meet Are Almaas from our partner; Solv

What does it take to create great customer experiences through digital products? Emotions transfer from the product to the user and the customer experience. That is why there is so much talk about UX and CX - user experience and customer experience. Are Almaas is a huge UX-enthusiast and is also Solv AS' Chief Information Officer, The company was established in 2011, then under the name Peanuts, but changed its name to Solv in 2018.

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Podcast - Development trends and User Experience

In collaboration with Hans-Petter Nygård-Hansen we arranged a (Norwegian)podcast together with Are, to talk about the collaboration between Solv and Dolittle, technological trends and user experience. Enjoy! 

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Written by 
Una Hernes Flaatten
Una has 10 years of experience from various sectors, the last 6 from the IT industry. She has a solid background in operations and business development - mainly within Oil & Gas, Energy, and Insurance. Una holds an Executive Management Degree from BI Norwegian Business School.